Build your brand from the inside and out, and profit will follow.

To become a profitable brand, trust is essential. It’s not just about what you do – but what makes you distinct and memorable. This trust stems from your brand core and extends through everything you do. Leading customers to choose you.

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It all starts from the inside.

The proven 9-element Brand Matrix Tool, by Mats Urde PhD, is at the heart of Brandteller’s services.

In a one-day workshop with your selected team, we start mapping and defining your company's organization’s essence, purpose, promise, values, and identity.

When your Brand Matrix is coherent, all 8 elements reflect the 9th element, the brand core, aligning with company values and shaping and guiding the entire brand.

Understanding and managing your brand is not just crucial for your business; it’s essential for your storytelling, building trust in your brand and driving growth.

The Brand Matrix workshop lays down the fundamental cornerstones for all touchpoints moving forward.

Brand framework diagram with nine squares labeled: "Value Proposition," "Relationships," "Aspired Position" (External), "Expression," "Brand Core," "Personality" (Bridge), "Mission & Vision," "Culture," and "Competences" (Internal).

All elements influence and reinforce one another.

  • Define how the company wants to be perceived by customers and other stakeholders.

    These include its value proposition, external relationships, and aspired position.

  • Connects the internal and external elements.

    This includes the organization’s distinctive communication style or Expression, its Personality, and at the center, the Identity Core, which defines what the brand stands for and promises, grounded in its deepest and most enduring values.

  • Forms the foundation of your corporate brand identity:

    The mission and vision inspire and engage employees and stakeholders, the culture that defines work ethic and attitudes, and the competencies that showcase the organization’s unique strengths.

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Primary services

Helping businesses, brands, and leaders thrive with strategy, creativity, and implementation.

Connecting business and brand strategy is one of the most critical decisions you and your executive team will make.

A business strategy sets the direction and ambition for your organization, but its success depends on the brands ability to embody and communicate that ambition clearly and effectively.

01. Brand Strategy


Client & Market Insight



Brand Storytelling


Crafting a strong, meaningful, and profitable business starts with a solid strategic foundation.

Brand identity balances creativity and strategy, shaping your brand’s overall perception through engaging storytelling, distinct and memorable assets and narratives.

02. Brand Identity


Design


Logo


Naming


Copy & Messaging


Brand Guidelines


Coherence is essential for effectively communicating your brand identity and reaching your business goals.

Brand execution bridges strategy, action, and impact. Bringing your brand's ambition to life through consistent, high-quality experiences across all digital, physical, and mental touchpoints.

03. Brand Execution


Company & Investor Presentations


Multi-Channel Production


Web


Photo, Film & Music


Events


All services are fully scalable and tailored to meet your unique challenges. Feel free to get in touch for more details.

Three step monty

A three-step process from strategy, development, to execution ensures a structured and clear approach. Each phase plays a distinct role, preventing gaps between vision and reality.

Diagram showing three overlapping circles labeled "01. Brand Strategy," "02. Brand Identity," and "03. Brand Executing," each representing stages in branding: thinking, developing, and doing. A line at the bottom marks the starting point as "Start here."

Additional Services

Building and operating a brand in today's competitive marketplace requires a wide range of supporting services. While Brandteller delivers most premium services in-house, specialized expertise and talent may be necessary for some projects involving more specialized AI, photography, film, audio, digital development or media management.

With years of experience in the creative industry, Jan Willy possesses a deep understanding of the industry landscape, knowing precisely who to call upon for each project. Man or machine.

Depending on the project's complexity and budget, he collaborates with these top-tier professionals as needed. Only high-quality subcontractors with exceptional credentials and demonstrable results are engaged.

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